Book a pro bono hiring diagnostic

A focused 45-minute session for founders about to make their first or next commercial hire. You'll leave knowing who to hire, when, and why.

Founders

45 mins

Pro bono

Book now

Matthew Codd, Founder

10+ years VP Sales in VC-backed SaaS

Who the hiring diagnostic is for

Seed to Series B founders moving beyond founder-led sales. If you've raised and growth is now on you, and you're weighing up your first sales hire or your next one, this session helps you make that call with a clear head rather than under post-raise pressure.

The problem with most first sales hires

Most early sales hires don't fail because the person is weak. They fail because they were the right person at the wrong stage: hired too early, too senior, or for a motion the business isn't ready to run yet. This session is about getting that decision right before you commit to the wrong search.

A great salesperson at Series B can fail at Seed.
Nothing to do with ability; everything to do with what the role actually needs.

Testimonial

“Unlike generic advice that’s hard to implement, you looked at what we were doing and gave straightforward, specific guidance tailored to our customers and the problems we had.”

Jonatan Marc Rasmussen

CEO & Co-founder, All Gravy

“It was great how quickly you understood our culture and some of the big gaps that we had in our sales process.”

Paul Humphreys

CEO, Student Crowd

“After listening to us, you advised us to stop offering free trials and that has worked really well for us. The GTM Review allowed us to learn from someone a lot more experienced in that area.”

Gordon Tveito-Duncan

CEO & Co-Founder @ GaiaLens

“I would rate you as the best sales coach that I’ve ever met in terms of the impact and value you generate from our interactions.”

Baran Ozkan

CEO, Flagright

“On our first conversation you helped map our sales process and how I can take somebody from discovery all the way to the end. It was really beneficial to do that on just our first call.”

Saeid Jamali

Founder & CEO @ Intellithing

What we'll cover

In 45 minutes, we sense-check your hiring plan and help you decide where to focus, what to hold off on, and how to build momentum with the right hire.

Role and timing

Whether to hire now, and what role fits the stage you're at.

Stage fit

The profile that will work in your business, not just a strong CV.

Hiring risks

Where a mis-hire is most likely, and how to run a search that avoids it.

What you'll leave with

A clear recommendation on whether to hire, what role, what profile, and what to do next. Not a sales pitch. A straight read on your situation from someone who has built and led SaaS sales teams.

Your session is led by Matthew Codd, who spent over a decade as a VP of Sales at VC-backed SaaS companies before founding Cosmic.
You're getting an operator's read, not a recruiter's.

"It was great how quickly you understood our culture and some of the big gaps that we had in our sales process."

Paul Humphreys, CEO, StudentCrowd

Get your hiring plan in 45 minutes

A clear read on your next commercial hire, in 45 minutes.