What stage are you at?
Explore content most relevant to you.
All Articles
Why post-raise urgency makes founders hire badly (and how to avoid it)
Before early GTM hires after funding, read a short guide for SaaS founders on what to weigh so headcount decisions protect product focus and runway.
Why early sales traction is one of the most misleading signals in SaaS
Why early SaaS wins can mislead: founder-led deals, free trials and networks mask repeatability. Learn to test signals to build a process then hire.
When should you build your first sales playbook?
Hiring your first salesperson without a playbook is chaos. Here’s when to build one, and why it saves time, money, and painful mis-hires.
The death of the SDR (and the rise of the GTM Engineer)
Here’s why lean teams, smarter workflows, and GTM engineers are replacing SDRs in many SaaS startups.
Stop hiring for tomorrow and start hiring for today’s reality
Hiring too senior too soon kills momentum. Learn how to match your sales hire to your current stage and avoid the experience trap that burns cash.
Why you need to coach (not just manage) sales teams
Learn why early-stage founders need to stop managing and start coaching their sales teams with 5 practical steps to improve performance and retention.
When hiring, TAC is your TAM, this is why you need to know your total addressable candidates
Most hiring drags on for months because founders don’t know their Total Addressable Candidates. Here’s how to fix that.
Why every B2B founder needs a backward sales plan (and how to build one)
Stop chasing revenue and start reverse-engineering it. Build a backward sales plan that turns targets into daily, predictable actions.
Why your best salespeople are walking out the door (and how to keep them)
Great salespeople don’t quit for money alone. Learn the hidden reasons they walk and what to do to keep your top performers loyal.
What sales data should early-stage founders track
Technical founders often drown in dashboards when what really matters is keeping sales data simple enough to win customers and VCs.
Want more like this every month?
Sign up for the monthly Revenue Rocket newsletter for revenue focused advice for B2B tech founders.